Wrapped in simple, functional designs, the 24.7 coupe, wagon and pick-up concepts feature advanced communications and telematics technologies that allow each user who interacts with the vehicles the ability to access e-mail, a hands-free mobile phone, real-time route assistance, weather reports and custom features, such as stock readings.


This project was prescient in the implementation of telematics and the color and material selection was paramount in showcasing those technologies.

Responsible for leading exterior and interior and color & materials in the Dearborn, MI studios for this trio of concept models.

© 2020 by Sid Ramnarace

Photo Credits: Ford Motor Company, Lifetime Brands, Bonhams, Ramnarace New York

Ford 24.7 Pickup Concept